How Red Bull Quietly Changed its Video Marketing Strategy

This is a great article from Tubular Insights... 

These days, Red Bull is as much of a media company as it is an energy drink brand. But the company has been changing its video marketing strategy over the past year despite the fact that the rest of the industry looks to its campaigns for inspiration. So how is Red Bull reaching more of its target audience?
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How Red Bull Quietly Changed its Video Marketing Strategy was originally posted by j4o Consulting Internet Marketing!!